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TAIWAN FUN MAGAZINE, August 2004.

Muji (02) 2725-5292 12, SongShou Rd., 2F(inside New York New York Shopping Centre); Credit cards accepted Hours: 11 am -9:30 pm, Fridays and Saturdays 11 am -10:30 pm

        In need of some lifestyle inspiration? Come to MUJI, a "lifestyle store" which provides virtually everything one needs to satisfy his/her lifestyle needs, from furniture to stationary to electronics. The concept is backed up with a philosophy of simplicity, purity, and quality. The architecture and interior shows MUJI's distinctive style of fun, strong sense of environmental awareness, and simplicity. MUJI is constantly introducing creative products. For example, the trademark MUJI wall calendar, or the vertical magazine rack-embedded CD player. Some products are changed with the seasons, as they are made from seaweed or other natural resources. Another item worth looking at is the folding bicycle that can be packed up in just 30 seconds. MUJI provides personal services such as adjusting the amount of air in an air-filled sofa to the customer's liking. Ladies are also able to purchase swimsuits made of MUJI-invented material. Now take a look at your space and lifestyle and ask yourself "What do I see?" --By Josie Wu, translated by Teresa Cheng