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TAIWAN FUN MAGAZINE, January 2003. VOL.3 ISSUE 1

Seed Design 429, Guang Fu South Road (02) 2723-8481 Hours: 11 am-10 pm

        It is hard to ignore the bright and simple space of Seed Design, a Guang Fu South Road store that specializes in the design and manufacture of halogen lighting. Its Chinese name is translated phonetically from the word "seed"; the word also represents its goal, to become the pioneer in the light furnishing industry and to convey its values and ideals in its designs. Every light fixture in the store is an independent art work, quality is under strict scrutiny and every employee is well trained before operating on the assembly line. Every new product has a stringent specification, down to its parts, schematic drawings, hand-made models and testing. Membership--providing a five-percent discount on all merchandise--is available with a fee of NT$200, or with a single purchase of NT$4,000 or accumulated purchases of NT$10,000. --By Selena Huang, translated by Yvonne Chen (³¯¨|ªÚ)