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TAIWAN
FUN MAGAZINE, November 2002. VOL.2 ISSUE 10
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TU
Discotheque
249, FuXing South Road, Sec. 1, B1. Taipei
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TU
celebrates its 11th anniversary
By
Cheryl Robbins Tranlated by Sam Chien
TU's name, an abbreviation of Taipei Underground, is based
on location. Housed in the basement of a commercial building
on Fu Xing South Road near Ren Ai Road, TU is an international-style
pub/dance club that has been one of the city's most popular
nightlife spots for the past 11 years. According to Gary Chen,
TU's Vice-President, it's also one of the longest-running
pubs in Taipei.
When
asked about TU's success, Chen replies that he and his two
partners have worked hard to build a combination of great
management and great music.
In
addition to DJs that play everything from hip hop to pop to
80's funk, TU hires outstanding bands. Chen explains that
his job offers the chance to travel around the world, so whenever
he encounters a good act on the road he wastes no time in
extending an invitation to perform in Taipei. Musicians are
always happy with the gig and spread the word that TU is a
great place to play. It's no surprise then that many performers
seek out the place themselves.
Another
secret to success is that TU is constantly updated. For example,
work is underway to redo the bar. Afterwards, champagne and
fine wines will be added to the drink menu.
| Yet,
not everything changes at TU. Chen explains, "Actually,
a lot of people don't realize that our Budweiser and Heineken
have always been priced at NT$100. No other club in Taipei
sells beer for just NT$100. So, for people who love to
dance and drink beer, TU is perfect." And the crowd
is diverse - locals, celebrities, foreigners and sports
stars. Chen adds, "It's a good mix. It makes TU an
active, happy place." |
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Chen
sums up the company vision by saying, "TU's goal is to
last and last." Six years ago, when the chance to purchase
the present location came about, the partners wasted no time
in making the investment - the owners are committed to making
sure that TU continues to be one of Taipei's hottest party
spots.
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