--By Uvia Chang, translated by Cara Steenstra

Most Taiwanese people's knowledge of carpets and rugs is limited to the common machine-woven kind. Mr. Bahramizad, who hails from an Iranian Persian rug-business family, hopes to introduce the people of Taiwan to the rich, high-class Persian rug experience. His company has expanded its business and now sells Iranian imported, high-quality, artistic, yet totally affordable, hand-woven rugs. For thousands of years, Persian hand-woven rugs been a part of the country's culture and traditions, as well as an art that is well known around the world. Every rug is a unique work of art. Whether placed inside a gorgeous piece of architectural work or simply in a home, its beauty never fails to capture attention. The management has a long history and relationship with Persian rugs, and its sales staff are able to provide customers with various grades and styles of authentic Persian hand-woven rugs. They also provide good after-sales service and suggest methods of preservation suitable for Taiwan and its climate.