this latest branch of the Carrefour hypermarket
chain is the fourth in Taichung city, it stands
out from the crowd by introducing Carrefour's brand-new "fourth-generation" concepts
in design and layout. This very attractive 3,000-ping
store, located on the B1 and B2 levels of Taichung
Central shopping center, provides a much-improved
shopping experience, thanks to a very spacious-looking
layout, attractive new Chinese/English signage
throughout the store, improved lighting systems
and new or enhanced departments. Most departments
are color coded to stand out from each other--for
example, the electronics are is blue, the fresh-food
area is green and special promotions are yellow.
The B1 level focuses on non-food items, from clothing
and camping to a classy Issimo jewelry counter.
Among interesting additions are DVD movie and music
CD preview stations that allow customers to watch/listen
before purchasing. The B2 food level is enormous,
including a very sizable Fresh Market section.
There is a big Sushi Station, butchery, "Ready
to Each" section, and a very impressive live
seafood area that includes live crabs, lobsters,
frogs, eels, turtles, fish, clams and other creatures.
Another addition is the provision of three free
electric shopping vehicles for the handicapped.
Naturally, plenty of parking is available in the
basement of Taichung Central. --By Douglas Habecker,
Translated by Uvia Chang